Last Updated: 28/11/25
At Kraftelle (“Company”, “we”, “our”, “us”), we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, share, and protect your data when you visit or make a purchase on www.kraftelle.shop (“Website”).
By using our Website, you consent to the practices described in this Privacy Policy.
We collect the following types of information to process your orders and improve your experience:
1.1 Personal Information:
1.2 Payment Information:
UPI details (masked)
Card details (masked)
Wallet/payment mode
Note: We do not store your complete card/UPI numbers; this is handled securely by our third-party payment gateway partners.
1.3 Automatic Information:
When you visit the Website, we automatically collect:
1.4 Communications:
If you contact customer support, we may collect:
We use your information to:
Process and deliver your orders
Send order updates, tracking links, and confirmations
Provide customer support
Improve Website experience and user journey
Detect and prevent fraud or unauthorized activity
Respond to queries and service requests
Send marketing or promotional communications (only with consent)
Personalize content and product recommendations
We do not sell your personal data.
We only share information with trusted third parties for legitimate purposes:
3.1 Courier & Logistic Partners: To ship your orders and provide tracking updates.
3.2 Payment Gateways: For payment processing (Razorpay, Cashfree, PayU, etc.)
3.3 Analytics & Marketing Tools: Such as Google Analytics, Meta Pixel, email marketing providers, etc.
3.4 Legal Requirements: We may disclose information if required by:
Law enforcement agencies
Court orders
Government authorities
Our Website uses cookies to:
Keep you logged in
Maintain your shopping cart
Improve load speed
Personalize product recommendations
Track analytics for better performance
You can disable cookies from your browser settings, but certain features of the Website may not function properly without them.
We use industry-standard security measures to protect your data, including:
However, no method of electronic transmission is 100% secure.
While we take all reasonable steps, we cannot guarantee absolute security.
Depending on applicable laws, you may have the right to:
Access your personal data
Update or correct your information
Request deletion of your information
Withdraw marketing consent
Opt out of promotional emails/SMS
Disable cookies via browser settings
To exercise your rights, contact us at info.kraftelle@gmail.com.
We retain your information only for as long as necessary to:
Typically, order-related data is retained for 5–7 years as required by Indian tax laws.
Our Website may contain links to external websites.
We are not responsible for the privacy practices of third-party websites and encourage you to review their policies separately.
Kraftelle does not knowingly collect personal information from children under 18 years of age.
If you believe such data has been shared with us, please contact us to remove it.
We may update this Privacy Policy periodically.
Any changes will be posted on this page with a new “Last Updated” date.
Continued use of the Website indicates acceptance of the revised policy.